Fri 22 May 2009
Learning, and Profiting, from Online Friendships
Posted by Eric Porres under Marketing, Things that make me go "hmmm"
No Comments
Cover story of Business Week by Stephen Baker, author of The Numerati.
What do these relationships [Twitter, Facebook, LinkedIn] say about us and the people in our networks? Companies armed with rich new data and powerful computers are beginning to explore these questions. They’re finding that digital friendships speak volumes about us as consumers and workers, and decoding the data can lead to profitable insights. Calculating the value of these relationships has become a defining challenge for businesses and individuals.
It’s a great article and worth your time. Read it here.



![Reblog this post [with Zemanta]](http://img.zemanta.com/reblog_e.png?x-id=2c839264-0fa6-459d-a414-90b673f7428a)




