Tue 22 Apr 2008
“John” in Google
Posted by Eric Porres under Marketing, Things that make me go "hmmm"
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Brian Morrissey over at AdWeek was twittering the other day that searching for John in Google returns John Battelle’s blog over John Lennon…or the John the Baptist…or John McCain, and this shows just how much (too much) weight Google gives to blog traffic and links in its algorithm. To my knowledge this is not an intentional Google bomb but rather shows one of the weaknesses of algorithm. You’ll recall back in 2004 there was linkety link trickery with “waffle” and Kerry or the other Google bomb of ‘miserable failure‘ returning Bush as the #1 result.
