I'm rewiring a 7,000-person company to work with AI. I write down what holds up.
Chief AI Officer at Logitech. Beyond Reason is where the frameworks go, with the receipts attached.
Before Logitech: CMO four times, at B2B companies between $40M and $400M in revenue, including Rocket Fuel through its IPO. Then I founded MeetingScience, which Logitech acquired. Philosophy at Duke.
-
How I Built My Second Brain
In July I planned to open-source my AI memory system. Here's the full blueprint instead, and why the build stays private.
-
Friday Edition: Tips Need Evals Too
A viral prompt from an Anthropic engineer told me to insist on outside validation. So I ran an A/B test on the prompt before I used it.
-
I Handed an AI Agent My Family's Life. Here's What It Can Do.
Skydiving logistics, festival lodging, a parking ticket, a chess lesson: two weeks with OpenAI's Dot, and six things to hand yours.
-
You're Getting the Model to Do Less Than You Think
Every step, the model re-reads the whole session. Long sessions leave it less room to think and do, and bill you for carrying it.
-
How Logitech Uses AI as a Thought Partner to Drive Enterprise Transformation
Google Workspace, Transformation Architects · Video
-
What Fills the Room: Rethinking the A in AI
AUTONOMOUS Summit, Board of Innovation · Keynote
-
What Happens When AI Adoption Actually Works?
Beyond the Prompt, with Jeremy Utley and Henrik Werdelin · Podcast
-
Logitech: From Raw Data to Slides
Google Workspace, AI Boost Bites · Video
In print
Books and articles by other writers.
-
The Human Advantage: What AI Can’t Do Without You
Jeremy Utley, Hay House · Book, Chapters 9 and 10
-
The 11PM Email: How Leaders Use AI to Solve the Problems That Keep Them Awake at Night
Tomas Bay · Book, endorsement
-
From Vending Machines to Champions
WRITER, Humans of AI · Profile
-
Out of Office: The Big Problem and Bigger Promise of Working from Home
Charlie Warzel and Anne Helen Petersen, Knopf · Book
-
Eric Porres Builds MeetingScience To Make Meetings More Effective
Bruce Rogers, Forbes · Profile
For everyone
-
TrialThread
Every recruiting clinical trial in America is public. Almost no one can find theirs. TrialThread is a free, open-source agent that reads the eligibility criteria for you in plain English. It will never charge a patient.
-
The AI Field Guide
Twenty-two pages on how AI actually works, for the people approving the strategies and signing the contracts. Free under CC BY 4.0.
-
True, Then Beautiful
Two AIs decoded the same living-brain ultrasound file five ways. One painting lied, beautifully. The honest five are in 3D.
For builders
Skills and plugins
- family-assistant-skillClaude as your family's assistant: forms, insurance claims, medical info, and travel.
- llm-coding-workflow-skillClaude as a structured pair programmer: a plan first, work in chunks, a human reviews, small commits.
- email-triage-pluginThree-tier inbox triage with alias-aware routing and reply drafts.
- slack-triage-pluginThe same triage pattern for Slack, aware of which channel a message came from.
- voice-as-a-skillTurn your own writing samples into a voice skill your AI writes from.
- second-brain-blueprintThe blueprint from How I Built My Second Brain, as a skill that audits your knowledge base against it.
- pluginsA prompt builder, a brainstorm that goes wild before it gets practical, and a bodyweight coach that reads your HRV. For Claude, ChatGPT, and Codex; they send me nothing.
Servers and systems
- whatsapp-mcp-serverYour WhatsApp group chats, readable by Claude over MCP.
- whoop-my-aiWHOOP recovery and sleep data over MCP, so your AI can ease off on the days you aren't recovered.
- cocaffeinateKeeps your Mac awake with the lid closed while Claude or Codex works, without cooking it.
- agent-pii-egress-guardStops Claude Code and Codex from sending your name, email, or phone to a website that asks them to identify you.
Personal
Outside the day job.
Dwight Peltzer, 1935–2026
My piano teacher for 38 years, and a pianist American composers trusted with their premieres. I built his living history: 92 documented entries and 18 performances recovered from analog tape, four of them complete 1969–70 faculty recitals.
Contact
Speaking, podcasts, and advisory: send a request. A paragraph on the problem gets a faster answer than a request for a call.